Sainsburys strong ethical approach has been at the heart of the Sainsburys business since the first Sainsburys store was opened way back in 1869. More than 140 years later, Sainsburys values still provide the framework for how business gets done at Sainsburys.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsburys believe that by considering the wider social, environmental and economic impacts of the Sainsburys business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It’s also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Rowlinson Harrow Arbour
Create a beautiful, relaxing sanctuary in your garden with this handsome Rowlinson Harrow Arbour. An arbour is the perfect setting for picnics, gatherings or simply somewhere quiet for a read or enjoying the fresh air. The classical influenced design gives the structure an old world feel, while the wrought iron sides and back panel insert add an elegant touch. Made from sustainably sourced timber and wrought iron, this attractive arbour is pressure treated for longevity and hardiness. The natural timber finish wil

Daisy Toy Chest
Designed for the little princess in your life, the Daisy range of furniture is finished in white to complement any colour bedroom. With its heavy lift-off lid and metal stay, the Daisy Toy Chest is sturdy enough to cope with life in the nursery, no matter what toys are stored inside. With a frame of painted rubberwood, this furniture is designed to take the inevitable knocks and bumps of life and still look good, and will blend beautifully with other pieces from the Daisy range. Self-assembly is required.

Rowlinson Rustic Arch
Beautify your garden with this Rowlinson Rustic Arch. Made from sustainably sourced timber, this attractive arch has latticed sides to accommodate climbing plants and is pressure treated for longevity and hardiness. The Rowlinson Rustic Arch is guaranteed for 15 years against rot. Some assembly required. This product is not available to customers in Northern Ireland.

Oakham Regular Sofa Sand
A traditional shape with its high back and roll arms, the Oakam regular sofa is all about comfort. A sprung seat and deep cushioning - foam filled underneath and fibre filled on the back - ensure that once you sit down you won't want to get up. Finished in sand to match a broad range of decors, this sofa has pleat detail on the upper back that adds a smart finish. UK-Made too.

Ross Performance HDMI Cable 2m
The modern age requires modern connectivity, and HDMI is the way forward for crystal clear high definition images.

Duracell Instant Power Charger
This powerful and convenient gadget from Duracell offers portable, long-lasting battery power for all USB-compatible devices including iPods, iPhones, mobile phones, PDAs and Bluetooth headsets. Providing up to 35 hours of additional run time to iPods/MP3 players, it gives up to five hours of talk-time to mobile phones, and up to four hours of talk time to iPhones/smart phones/PDAs. The ideal travelling companion, it can be charged up to 600 times using a laptop or any other USB power source, and can recharge your USB-compatible device up to three times on a single charge. The pack includes a USB to mini-USB charging cable, which is compatible with most Motorola and Blackberry phones, and works with all USB cables.

Brabantia Pedal Bin 3L
This bin is finished in stainless steel and features a robust pedal action. Its small size means it can go places a bigger bin can't - under a desk, or in the bathroom. It's got a removable plastic inner bucket to make the emptying process that much easier and has a 10 year guarantee.

Razor Spark Scooter
The Razor Spark Scooter is an electric experience! Fun and speedy, it emits sparks when you step on the spark bar! The scooter is equipped with a patented braking system and a dual-locking handlebar stem that adjusts to exactly the right height for your child, even following a growth spurt! The T-tube and deck are made of aircraft-grade aluminium, so the scooter is incredibly lightweight and easy to carry, and it folds up for easier portability and storage. The big 14cm urethane wheels with ABEC bearings a

Banyan Nest of 2 Side Tables
Made from sheesham, an Indian hardwood, Banyan furniture highlights the wood's natural grain and is hand finished to a smooth semi gloss finish. The small table features a shelf and nests inside its larger counterpart. Both have tops large enough to support a table lamp and are supplied fully assembled. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is finally intended. Please ensure that you have measured the space required for this it

Different by Design Square Beaded Cushion Silver
Classy, charming and eye-catching, this Different By Design throw cushion will add an individual touch to your living room. The silvery fabric adds a modern touch, while the beadwork gives them a touch of luxury. Place them on armchairs or on a sofa. Dry clean only.

Mitre Contest Size 5 Netball
This rubber laminate netball is an eye catching white and purple, and at size 5 is tournament size. It inflates using a traditional sports pin.

Gelert Scafell Rock 5L Bellows Pump
Pump up your airbed and give yourself a mini workout with this 5L foot pump from Gelert.

Marco Pierre White Blender
The 1000W Marco Pierre White Blender is a powerful companion in the kitchen. With variable speed settings, it can liquefy food easily and includes handy pulse and ice-crushing functions. The 1.5l jug is made from durable glass and the cord packs away underneath after use. The blender comes in a stylish matt black and chrome finish.

Revelation Oregon 18" Casual Rollercase
Travel in style with this black casual suitcase from Revelation at Antler. Made from tough durable fabric to withstand the strains of travelling, this suitcase has a moulded top and side carrier handles for easy transportation. Measuring 46 x 37 x 19cm (18 x 14 x 7"), it features a single stem handle with a push button locking mechanism.

Norton Single Bed
A good bed frame will last you for years, so it's important to choose one that is the right size and design for you. The Norton Double Bed is a 3' contemporary medium sheen silver-coloured bed frame with a grid effect head and footboard. The mattress is not included, while two extra legs beneath the bed offer additional support. Some self assembly is required. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is finally intended. Please e

Electrolux Mondo Cylinder Bags
Replacement vacuum cleaner bags for a range of Electrolux Mondo vacuum cleaners, as well as certain models from Progress, Volta and Tornado. These bags offer a high level of filtration, maximising the amount of dust caught while vacuuming. Also resilient and resistant to breakage for extra safety. Each box contains 5 bags. These bags are suitable for the following Electrolux Mondo models: Z1100, Z1110, Z1115, Z1118, Z1120, Z1122, Z1128, Z1130, Z1135, Z1136, Z1150, Z1160/E, Z1170, Z1175, Z1176E, Z1180, Z118

Tefal Bienvenue 20cm Saucepan
Great for everyday cooking, this 20cm saucepan from Tefal is made from aluminium with a long lasting non-stick base. Black and in a traditional design, its screen printed copper base ensures efficient heat distribution so your meats are seared and your vegetables are crispy. Oven and freezer safe, this saucepan has a heat resistant stainless steel lid and plastic cool to touch handles. Suitable for use on all hob types except induction. It's easy clean and dishwasher safe. Manufacturer's lifetime guarant

Take Along Thomas Morgan's Mine
Young fans of Thomas the Tank Engine and his friends will want this Take Along Thomas Morgan's Mine playset. Kids will love playing with Thomas on the steep, winding track. Based on the Thomas the Tank Engine "Great Discovery" DVD, this 35 piece Take Along playset features an angled spiral track with track switch and obstacles that Thomas and the Troublesome Trucks will have to negotiate to find their way out of the mine. Features include three play levels on over eleven feet of track, with lights and soun

Typhoon Sushi Dinner Set for 2
Now you can enjoy your favourite sushi and sashimi from the comfort of your own home with this dinner set by Typhoon. The set includes two white ceramic dipping sauce bowls, 1 sashimi/sushi serving bowl, 2 sets of bamboo chop-sticks and 2 bamboo placements that double as sushi rolling mats should you want to try your hand at making sushi! Made in China, this set can help re-create an authentic Asian dining experience.

Mitre Tiger Size 5 Rugby Ball
Whether you're having some fun in the back garden or training to wear the Lions jersey, you'll be doing it in style with this high grip white PVC rugby ball by Mitre. At size 5 it is full match size. It inflates using a traditional sports pin. Please note that colours may vary from the product illustrated.

Different by Design Towel Pebble
Our high quality Different by Design zero twist towels are a heavier 550g per square metre and are made from fine 100% cotton yarn. The zero twist yarn makes for extra softness, reassuring bulk and exceptional drying. Generously sized, they have detailed panel edges for an enhanced, attractive finish.

Minky X Tender Airer
The Minky X Tender Airer is a steel airer with a strong tubular construction, ideal for drying laundry indoors. It unfolds from flat to fully extended in a couple of simple movements. It's great for drying all types of laundry, whether long items that need to be hung or delicate "dry flat" items, and the arms can be extended for drying extra large items like sheets or duvet covers. The Minky X Tender folds flat for easy storage behind a door, in a cupboard or under a bed.

Zap Cotton Drill Beanbag Chocolate
For relaxed informal seating it's hard to beat a beanbag. This one's pair-shaped and has a removable, washable hard wearing cotton cover. It's not suitable for children under 3.

Mario and Sonic at the Olympic Games for Wii by Sega
This game has brought together the characters from two staggeringly popular video game 'universes', namely the 'Sonic' series of games, and also that of Mario, in a monumental crossover with the most majestic of backgrounds: the 29th World Olympic Games. The two major characters, Mario and Sonic, lead their respective teams through 24 authentic Olympic events such as javelin, pole vault and triple jump, but you won't be restricted to track and field - try your hand at swimming, archery or fencing, too.

Le Creuset 22cm Cast Iron Round Casserole Dish Volcanic
This 22cm, 3.3 litre casserole dish in a volcanic orange finish is ideal for stews, casseroles, curries, pot roasts and even baking. It's suitable for all hob types - ceramic, halogen, induction, gas and oil/wood - and is oven, grill, freezer and dishwasher safe. Even the integrated handles are cast iron, to make it as durable and lasting as the rest of the casserole dish. Le Creuset cast iron is fired at an extraordinary 840°C for an enamel finish that is smooth, durable and hygienic. This ensures that yo

BT Freestyle 710 Twin Handset Phone
The stylish, silver BT Freestyle 710 phone set has all the features you need from your home phone. To start with, the large backlit LCD display is very easy to read, as are the chunky buttons. The handsets' range - 300m outdoors, 50m indoors - gives you plenty of room to roam, and fully charged they each allow 10 hours' talk time and 100 hours' standby. Other features include speakerphone, caller ID, call waiting and transfer, 50 name and number phone book, 5-number redial, keypad lock, call timer and out-

Tigger 3 Piece Christening Set
Perennial children's favourite Winnie the Pooh lends his image to this highly collectible gift set. The Royal Doulton Winnie the Pooh Christening Set is a perfect, thoughtful gift with which to celebrate a child's naming ceremony, with its delightful domestic scene from Little Twitching. The set comprises a christening plate, bowl and a handled hug-a-mug, all featuring iconic images of the loveable, mischievous Tigger. Made from fine china, gift boxed and dishwasher safe, the set will be a cherished and c

Kenwood Smoothie 2 Go
This smoothie maker by Kenwood is great for hectic lifestyles and with two travel mugs included you can whiz up your fruit, flip the jug off its stand, replace the blades with a drink lid and dash! Two different speed settings are available for different smoothie textures. A stand in silver and transparent jug create a neat and contemporary look. A measure gauge helps with exact amounts and gives you the option to mix cocktails! Kenwood has even included a handy recipe card to inspire you with blending pos

Remington Cordless Bikini Trimmer
The showerproof, battery operated Remington Cordless Bikini Trimmer is perfect for trimming unwanted hair. It comes with a miniscreen shaver to smooth areas, while the trimmer cuts at 5 different lengths, easily adjustable by a thumb operated wheel. There's also a precision trimmer for fine trimming work. Being showerproof, it's washable. Also included is a zipper storage pouch. Comes with a 2 year guarantee.

Tu Deep Baking Tray Black
A high quality baking tray, made of steel and covered in enamel for durability at high temperatures. This baking tray will last you through many cooking sessions and is perfect for a large range of foods. It has smooth edges and is dishwasher safe for ease of use.